A credible foundation
Leadership information, partner testimonials, direct contact links and a referral form are present. The US keyword database lists two branded searches at position 1; these are not Tarrytown live ranks.
AI VISIBILITY AUDIT / 12 OCTOBER 2026
Prepared for Robert · Skyward Health
Make Skyward
easier to find.
Easier to reach.
Blink Digital can help Skyward strengthen search and AI visibility, clarify local information and make member, referral and partnership enquiries easier.
Independent public-source audit • 12 October 2026 • Prepared for Robert
THE AUDIT AT A GLANCETARRYTOWN
01 / AI DISCOVERY↗
25.8%
Visibility is uneven.
Skyward appeared in 25.8% of monitored responses. Three referral and support prompts had no mentions.
02 / LOCAL SEARCH↗
0of 3 pages
Missing from the first pages checked.
No Skyward result appeared on three local search snapshots. Its Google Business Profile remains unverified.
03 / REFERRAL JOURNEY↗
✓route exists
A working starting point.
The referral form opens. Clearer guidance can help members and professionals choose the right next step.
12 October 2026 · Measured findings and public observations. Select a card to see its evidence.
01 / EXECUTIVE SUMMARYKey findings.
Key findings.
Priorities for improvement.
The strongest opportunities sit alongside assets worth retaining. The audit also identifies six third-party citation sources, with contact details to reconcile; see the dedicated citation review.
25.8%
AI visibility
Across monitored responses; ChatGPT Search reached 50%.
View evidence ↗0 / 3Local first-page appearances
Skyward absent from nine web results on each page checked.
View evidence ↗5 / 6Pages missing descriptions
Five main pages also lack H1–H3 heading elements.
View evidence ↗10.2sHomepage mobile LCP
Services: 14.9s. Single lab runs; desktop field data passes.
View evidence ↗6 / 6Main pages respond
All six returned HTTP 200 with self-referencing canonicals.
View evidence ↗PresentReferral route
The Cognito form opens; submission and follow-up were not tested.
View evidence ↗Discovery and clarity
The local snapshots and AI prompts show gaps. Missing page structure, unclear audience routes and inconsistent directory details give Blink specific work to address.
Business outcomes
Traffic, enquiries, referral completion and account-level tracking are unverified. This audit identifies opportunities; it does not quantify lost leads or revenue.
02 / AUDIENCE & SERVICESThe website serves
The website serves
three different audiences.
The services page opens with agency benefits. Member support and referral information appear further into the journey. Visitors need to recognise their own route sooner.
Understand how to get help
Observed: the site describes care coordination and offers “Get Help Now”. Gap: eligibility, support and preparation could be easier to find before starting the detailed form.
Know what a referral involves
Observed: a branded referral form is available. Gap: the website could explain required information, consent expectations, assistance and what happens next.
Find the partnership route
Observed: agency and managed-care benefits are described. Gap: a dedicated partnership enquiry route would make the next step clearer.
Sources: Skyward’s Services, About and contact/referral pages. This is an information and navigation finding; no user testing or conversion-rate measurement was performed.
03 / SPEED & ACCESSIBILITYMobile loading speed
Mobile loading speed
needs improvement.
Mobile is the clearest performance gap. Compare the same pages and devices after improvements.
41/ 100
MOBILE · LAB
Slow to show the main content.
10.2s Largest Contentful Paint and 970ms Total Blocking Time make mobile performance the first technical priority.
71/ 100
DESKTOP · LAB
Faster, with room to improve.
1.3s Largest Contentful Paint is encouraging. 660ms Total Blocking Time still indicates work on page responsiveness.
| Homepage measurement | Mobile lab | Desktop lab | What it tells us |
|---|---|---|---|
| First Contentful Paint | 3.6s | 0.7s | Time until the first content appears. |
| Largest Contentful Paint | 10.2s | 1.3s | Time until the largest visible content appears—not full page completion. |
| Total Blocking Time | 970ms | 660ms | Time the main thread is blocked during loading. |
| Speed Index | 6.0s | 1.1s | How quickly visible content fills in. |
| Cumulative Layout Shift | 0 | 0.002 | Little layout movement was recorded in these runs. |
Desktop Core Web Vitals pass.
Desktop real-user data passes: LCP 1.8s · INP 42ms · CLS 0. Mobile real-user data was unavailable.
Reduce blocking work before adding features.
The mobile test flags blocking resources, 406KiB unused JavaScript and 135KiB unused CSS. Investigate the largest contributors first.
Google PageSpeed Insights, 12 October 2026, 10:29 GMT+2. Lighthouse 13.5.0; mobile: emulated Moto G Power, slow 4G; desktop: emulated desktop, custom throttling. One run per device. Estimates vary and savings are not additive or guaranteed. Open mobile evidence ↗ · Open desktop evidence ↗
The services page shows the same mobile weakness.
| Services page measurement | Mobile lab | Desktop lab |
|---|---|---|
| Performance score | 42 / 100 | 66 / 100 |
| First Contentful Paint | 5.6s | 0.9s |
| Largest Contentful Paint | 14.9s | 1.4s |
| Total Blocking Time | 800ms | 990ms |
| Speed Index | 5.6s | 1.2s |
| Cumulative Layout Shift | 0 | 0.001 |
Services page: 12 October 2026, 10:32 GMT+2; same Lighthouse version and device profiles, one run per device. Its SEO lab score is 92 on both devices, with the missing meta description flagged. Desktop field data falls back to the whole origin (LCP 2.3s, INP 49ms, CLS 0; passed), so it is not a service-page-specific result. Mobile field data is unavailable. Services speed evidence ↗
04 / WEBSITE FOUNDATIONSThe website fixes
The website fixes
that matter first.
Six specific findings, with the recommended work visible at a glance.
Make the next step obvious
The services page opens with agency benefits. Members and referral teams need equally clear routes.
Restore headings and descriptions
Five of six main pages lack H1–H3 headings. Five lack a meta description.
Remove unfinished signals
The default “Hello world” post remains public. Website schema still says “Just another WordPress site”.
Explain access in Tarrytown
No dedicated Tarrytown page appears in the page sitemap. The contact page lacks a visible address or access explanation.
Prepare people for the form
The external referral form requests detailed information. Explain what to have ready and how to get help.
Refresh older answers
The About page still includes a question about the September 2022 launch. Review it for current usefulness.
Public HTML and browser review, 12 October 2026. Findings cover six main pages and the default post. These are recommendations, not completed site changes.
05 / CONVERSION & REFERRALSMake it easier
Make it easier
to ask for help.
The referral route exists. The opportunity is to explain it clearly and offer a lighter first step for people who need assistance.
Referral form
“Get Help Now” opens Skyward’s branded Cognito intake.
Call & email
Phone and email links provide direct contact options.
Chat or callback form
No chat interface or short callback form was visible on the inspected pages.
Exit pop-up
No lead pop-up appeared in the tested desktop sessions.
Conversion tracking
Analytics and behaviour scripts load. Account access is needed to verify events.
Mobile menu accessibility
The menu works by touch; its trigger needs button semantics and an accessible name.
The journey, as observed
Homepage, services, contact and referral destination inspected. No personal data entered or referral submitted. Conditional chat or pop-up campaigns may behave differently.
06 / PAGE-LEVEL SEOA small website.
A small website.
Meaningful gaps to close.
Start with the pages Skyward already has, then add content that answers genuine member, referral and agency questions. More pages alone are not the goal.
| Main page | HTTP / canonical | H1–H3 headings | Meta description |
|---|---|---|---|
| / | 200 / self | 0 | Present |
| /service/ | 200 / self | 0 | Missing |
| /contact/ | 200 / self | 0 | Missing |
| /about/ | 200 / self | 0 | Missing |
| /why-skyward/ | 200 / self | 0 | Missing |
| /compliance-and-privacy/ | 200 / self | 1 | Missing |
Crawling foundations exist.
Robots.txt and sitemaps are accessible. All six main pages return HTTP 200 with self-referencing canonicals. Remove the default post and correct the default website description. Search Console indexing remains unverified.
Audit inventory: six main sitemap pages plus the default post. No Search Console indexing report, server logs or crawl-budget data was available. Descriptions improve search presentation but are not a direct ranking guarantee.
07 / SEO & AUTHORITYBranded visibility exists.
Branded visibility exists.
Useful discovery needs work.
The returned keyword set contains many near-name and unrelated searches. Prioritise genuine Medicaid care-management and referral intent over a larger, less relevant keyword count.
| Metric | Skyward Health | Meaning |
|---|---|---|
| Domain Authority | 7 / 100 | Moz metric returned through SiteProfiler; not a Google score. |
| Page Authority | 14 / 100 | Homepage authority estimate. |
| Citation Flow / Trust Flow | 20 / 18 | Majestic link metrics returned by SiteProfiler. |
| Backlinks / referring domains | 53 / 42 | Provider database counts, not a full live-link validation. |
| US ranking keywords returned | 23 | Dataset coverage, not every keyword the site ranks for. |
| Keyword | US monthly volume | US database position |
|---|---|---|
| skyward health | 120 | 1 |
| skyward health home | 50 | 1 |
| srh chn lead health home llc | 100 | 8 |
Source: Mangools KWFinder and SiteProfiler, retrieved 12 October 2026. National search volumes and database ranks must not be represented as Tarrytown measurements. The Tarrytown lookup returned unavailable volumes for the 18 selected terms.
| Non-brand opportunity | US monthly volume | Why it is relevant |
|---|---|---|
| health home care management | 270 | Core service explanation |
| health home services | 240 | Member service discovery |
| medicaid care coordination | 80 | Patient and referral intent |
LinkMiner: 50 of 76 available rows inspected; 41 marked active and 9 deleted. These sample counts differ from SiteProfiler’s database totals. Promotional anchors do not prove purchased links or a Google penalty.
08 / TARRYTOWN & BUSINESS LISTINGSA local search snapshot.
A local search snapshot.
A clear discovery gap.
Skyward did not appear on the three first pages inspected. These are one-time local search checks, not the pending SERPWatcher ranking history.
| Search phrase | Skyward’s website | What appeared instead |
|---|---|---|
| Medicaid care management Tarrytown | Not found in 9 web results | A Place for Mom, MapQuest and Care.com; three local listings also appeared, none identified as Skyward. |
| Health Home referral Westchester | Not found in 9 web results | OurCare Health, Yonkers Times and Westchester Continuum of Care; results mixed Health Home and home-care intent. |
| Health Home Tarrytown | Not found in 9 web results | NYS Health Profiles, FindHelp and MapQuest; Northwell’s Health Home page also appeared. Three local listings appeared, none identified as Skyward. |
Google Search snapshots via BrightLocal’s free Local Search Results Checker, 12 October 2026. United States · English · Tarrytown, NY · signed-out desktop browser. Google displayed Tarrytown in the location indicator. Nine standard web results were visible on each inspected first page; local listings were recorded separately. Absence from these pages does not establish an exact lower rank, absence from Google, or a historical trend. Displayed organisations are search-result alternatives, not necessarily direct service competitors.
Repeat the searches: Search 1 ↗ · Search 2 ↗ · Search 3 ↗ · BrightLocal checker ↗. Live results can change.
Not verified
Exact-name and address checks did not establish a matching Skyward profile. This does not prove that no profile exists.
Not verified
No matching Bing listing was established; Apple listing status remains unverified.
Not measured
The local listings above are snapshots. A multi-point ranking map requires a matching business profile and separate measurement.
Reconcile current and legacy contact records.
Skyward’s website gives 888-980-8410, supported by Blythedale and EmblemHealth. The Coalition lists 55 South Broadway with a different phone and legacy website. The citation review below separates these records from the historical February 2023 state directory; no rebrand or public-facing office status is inferred.
09 / CITATIONS & BUSINESS IDENTITY
Relevant citations exist.
Consistency needs work.
Skyward has credible healthcare references. The opportunity is to protect those strengths, resolve conflicting details and fill verified listing gaps.
Sources directly inspected
Third-party names with a phone or website. A minimum observed count, not every citation online.
Overall citation score
No complete directory scan or approved master address is available. An accuracy percentage would be misleading.
Backlink Citation Flow
Existing Mangools / Majestic metric. It measures links, not business-listing coverage.
| Source | Observed evidence | Assessment |
|---|---|---|
| NY Health Home Coalition ↗ | Skyward name and Tarrytown address. Different phone: 914-734-8513; legacy hrhcare.org link. | Confirm details, then correct outdated fields. |
| Blythedale Children’s Hospital ↗ | Skyward name, main phone 888-980-8410 and skywardhealth.org link. | Matching main contact details. |
| EmblemHealth provider manual ↗ | Skyward name, 888-980-8410 and Westchester coverage. PDF generated June 2026. | Matching main phone; relevant provider reference. |
| Options for Community Living ↗ | Skyward Health Home 24/7 Helpline: 888-692-6675. | Verify the helpline’s purpose and currency; not automatically an error. |
| Suffolk resource guide · 2024 ↗ | Skyward name and 888-980-8410; hosted by Copiague Library. | Matching phone in an older resource guide. |
| Brightpoint Care / CHIPA ↗ | Skyward name and link to skywardhealth.org. No Skyward address or phone in the mention. | Relevant partner mention and backlink. |
Checked 12 October 2026. One source domain counted once. Three of these sources show the website’s main phone; two show other numbers requiring context; one is a name-and-website mention. Sources include partner pages and historical publications, not six confirmed Maps or business-directory profiles.
Additional indexed evidence: the NY Department of Health’s Skyward entry ↗ appears in search with the current name, main phone, website and referral form. Direct retrieval failed, so it is excluded from the six inspected sources. Google Business Profile, Bing Places and Apple Maps remain unverified.
11 / AI & SEARCH MEASUREMENTHow AI platforms
How AI platforms
see Skyward Health.
Model-by-model results reveal where Skyward appears—and where useful answers are missing.
26.5/ 100
ALL-MODEL DASHBOARD · FIRST CHECK
Visibility has room to grow.
25.8% visibility across monitored responses.
ChatGPT Search is the strongest measured model.
ChatGPT Search
51/ 100 score
50% visibility · 25% cited
Google AI Overviews
12.1/ 100 score
12.5% visibility · 12.5% cited
Google AI Mode
15.5/ 100 score
12.5% visibility · 12.5% cited
Claude Haiku 4.5
0/ 100 score
0% visibility · citations unsupported
Gemini 3.1 Flash Lite
0/ 100 score
0% visibility · citations unsupported
Grok 4.3
Next check
Enabled for future monitoring.
No measured result yet.
Llama 3.3 70B
Next check
Enabled for future monitoring.
No measured result yet.
Mistral Small 4
Next check
Enabled for future monitoring.
No measured result yet.
Where the content gaps show up
Child & family support
No mentions for the monitored child care-coordination question.
How to refer a member
No mentions for the monitored referral question.
Practical support
No mentions for the question about transportation, food and housing support.
Mangools AI Search Watcher · Tarrytown · 8 prompts · 12 October 2026. All-model filter: score 26.52, visibility 25.78% (rounded above). The four-model view shows 30.3; it is a different filter. Five models have results; Grok, Llama and Mistral were added for the next check. Citation measurement is supported for ChatGPT Search and the two Google modes only. One baseline does not establish a trend; zero means no mentions in these monitored responses, not across all AI searches.
Follow-up measurement: the 18-keyword mobile and desktop trackers had no completed baseline available. The initial audit is based on the website checks, keyword and backlink databases, local search snapshots and five measured AI models. Additional monitoring can extend this baseline.
12 / BLINK’S RECOMMENDED IMPLEMENTATION
A 90-day plan. Delivered by Blink.
We recommend a focused 90-day engagement with Blink Digital: repair the foundations, build credible content and citations, then refine SEO and AI visibility. The work below is our proposed scope. The next section shows the improvements we would aim for if Skyward proceeds with this plan.
01
DAYS 1–30
Fix the foundations
Make the website understandable, technically sound and measurable.
Access & measurement
Verify or set up Search Console, Bing Webmaster Tools and GA4/GTM access. Check sitemap processing, indexing and approved enquiry/referral events; record the baseline.
All six core pages
Repair missing headings and descriptions, improve titles, internal links and image alternatives. Remove the default post, refresh dated copy and correct organisation structured data.
Technical performance
Fix priority mobile loading issues; check robots rules, canonicals, redirects, broken links and mobile navigation. Re-test the homepage, services and referral routes.
Business identity & listings
Confirm name, address/service area, phone purposes and public-facing eligibility. Verify existing Google Business Profile, Bing Places and Apple Maps records; claim or create eligible missing profiles with owner approval.
Conversion routes
Clarify member, referrer and agency pathways. Explain what to prepare, add an appropriate short enquiry route and verify the handoff without collecting sensitive health details in analytics.
What Skyward receives
A signed-off foundation checklist, corrected core pages, verified account/listing status and a usable measurement baseline.
How we measure progress
Page fixes completed; indexability issues resolved; mobile re-test results; approved conversion events verified.
02
DAYS 31–60
Build citations, content & authority
Give search engines and people more reliable places to discover Skyward.
Citation repair & coverage
Review the six observed sources and a prioritised directory inventory. Submit confirmed corrections, resolve duplicates and pursue relevant healthcare and local listings; log live, pending and rejected changes.
Four priority content pages
Create or substantially improve adult support, child/family support, referral guidance and Tarrytown/Westchester access pages. Explain Health Home care coordination clearly and link each page to the correct next step.
Four supporting articles
Prepare four reviewed answers around eligibility, referral preparation, care coordination and practical support. Use accurate service facts, named reviewers, source references and contextual internal links.
Relevant backlink outreach
Identify ten suitable healthcare, community or partner websites. Request useful resource mentions or updates using the approved pages and articles. Track responses and earned links; placements are not guaranteed.
What Skyward receives
A stronger network of accurate references plus useful service pages and articles that can attract relevant searches and referrals.
How we measure progress
Corrections live versus pending; approved pages published and indexing checked; relevant links earned; non-brand impressions and referral visits.
03
DAYS 61–90
Expand and refine advanced SEO
Use real search and AI evidence to decide what deserves the next investment.
Search-demand & competitor gaps
Map actual queries and competing results to the member, referrer and agency pages. Expand useful topics and genuine service-area information; avoid thin location pages.
Content & internal-link optimisation
Use Search Console and Bing data to improve pages receiving impressions but few clicks. Refine titles, answer sections and contextual links; investigate indexing or overlapping-page problems.
AI discovery & entity clarity
Strengthen answers for the monitored child/family, referral and practical-support gaps. Align organisation information across the site and trusted citations, and validate appropriate structured data.
Conversion & next-quarter decisions
Review enquiry and referral-path behaviour, prioritise one measurable journey improvement and compare the same search terms, AI prompts and conversion events with the baseline.
What Skyward receives
An evidence-led next-quarter plan showing what was implemented, what improved and which gaps remain.
How we measure progress
Baseline versus day-90 organic clicks/impressions, comparable ranks, AI mentions/citations and verified enquiries; separate improvements from unproven causation.
Proposed scope for agreement, not work already completed or a ranking forecast. Timing depends on access, client review, profile eligibility and third-party verification. Content is reviewed for service accuracy before publication. Directory approval, earned links, indexing and search/AI gains are not guaranteed. Google Business Profile and Bing Places are listings; Search Console and Bing Webmaster Tools are private website-management accounts whose current status cannot be established publicly.
13 / POTENTIAL IMPROVEMENTS WITH BLINK
What our 90-day work could improve.
If Skyward engages Blink to implement the three phases above, these are the proposed day-90 targets we would work towards. They show today’s measured position alongside our improvement goals after implementation—not progress expected automatically.
01 · Repair foundationsTechnical fixes, measurement and identity02 · Build authorityCitations, useful content and relevant links03 · Refine visibilitySEO, AI answers and conversion routes
Measured baseline · 12 October 2026Proposed range after Blink’s 90-day implementation
Performance score
MEASURED BASELINE41/100
GOAL AFTER BLINK’S WORK70–85/100
0100
+29–44 pointsWebsite optimisation target
Performance score
MEASURED BASELINE42/100
GOAL AFTER BLINK’S WORK70–85/100
0100
+28–43 pointsWebsite optimisation target
AI Search Score
MEASURED BASELINE26.5/100
GOAL AFTER BLINK’S WORK35–45/100
0100
+8.5–18.5 pointsProvisional visibility goal
AI visibility
MEASURED BASELINE25.8%
GOAL AFTER BLINK’S WORK35–45%
0100
+9.2–19.2 percentage pointsProvisional visibility goal
FOUNDATIONS WE CAN DIRECTLY IMPROVEComplete the basics.
Complete the basics.
Give every core page a stronger start.
Heading and description coverage are implementation goals, not an overall SEO score or a guarantee of higher rankings.
Pages with meta descriptions
1 / 6 now6 / 6 target
Five additional core pages brought up to the agreed standard.
Pages with heading structure
1 / 6 now6 / 6 target
Five additional core pages brought up to the agreed standard.
Baselines: Google PageSpeed Insights mobile lab runs and Mangools AI Search Watcher, 12 October 2026; six-page HTML audit. Mobile performance scores are page-speed measures, not overall SEO scores. Target bands show proposed ranges only—not a measured trend, probability interval or predicted path. All AI gains above are score/percentage-point changes, not relative percentage increases.
14 / EVIDENCE & SCOPEEvidence behind
Evidence behind
each recommendation.
Measurements retain their source and meaning. No artificial overall grade combines website quality, domain authority and AI visibility.
- Skyward homepage ↗
- Services and referral route ↗
- Organisation and service area ↗
- Contact page ↗
- Published sitemap index ↗
- NY Health Home Coalition listing ↗
Scope and limitations +
Website review: seven public HTML pages, six main sitemap pages, robots.txt, sitemap index and published page/post sitemaps. Services and contact were inspected in a rendered browser. This is not a security audit, accessibility certification or complete end-to-end referral test.
Responsive and speed testing: homepage and services navigation plus the external referral form were inspected. Services and referral form were sampled at 390px with no horizontal overflow. Google PageSpeed measured homepage and services performance on mobile and desktop; field and lab data are reported separately. Full assistive-technology and end-to-end referral testing remain outside this public review.
Search data: Mangools keyword, authority and backlink databases plus specified SERP snapshots. Search Console, GA4 and Bing Webmaster Tools were not accessed. Actual traffic, enquiries, conversions, indexing coverage and manual actions are unverified.
Listings and social: public discovery only. Google Maps supplied a limited view; Bing did not return a matched business; Apple Maps could not be verified. Missing results do not establish that a listing or profile is absent.
AI: five models have a first measured baseline; three additional models await their next check. Citation support varies. No historical trend is claimed.
Preserved: no client website, listings, social profiles, forms or integrations were changed. Existing unrelated Mangools monitors were retained. Implementation, account-level verification and any client outreach are separate from this audit.
Local search snapshot: BrightLocal generated three Tarrytown-localised Google Search links. Nine standard web results on each first page were inspected in a signed-out desktop browser. No Skyward result was observed. These snapshots supplement the earlier Mangools evidence and do not substitute for a ranking history or Maps grid.
Citation review: six third-party source domains directly inspected on 12 October 2026. This is a targeted minimum count, not a complete directory audit or citation score. A further NY Department of Health entry was available through indexed search text only. Citation Flow, directory mentions and AI answer citations are separate measures.
YOUR NEXT STEP WITH BLINKLet’s build Skyward’s
Let’s build Skyward’s
visibility plan.
Start with the priorities that help members, referral partners and agencies find you and take action.
Strengthen discovery
Repair page headings and descriptions, develop useful service answers, and monitor search and AI visibility.
Clarify local identity
Confirm the current organisation details, reconcile directories and assess the appropriate Google Business Profile route.
Improve enquiry journeys
Clarify member, referral and agency pathways. Improve mobile performance and verify enquiry tracking and follow-up.
Discuss your priorities with Blink.
We’ll review the findings together, agree the first phase and identify the access needed to implement and measure it.
No obligation. The link opens Blink’s connection-request form. Scope, timing and pricing are agreed before work begins; submitting the form does not book an appointment.
Social media.
Official accounts need verification.
The audit could not establish a reliable set of official profiles to assess. The immediate finding is a gap in discoverability, not a measured failure of social performance.
0 social profile links
No Facebook, Instagram, LinkedIn or YouTube profile links were found on the seven inspected website pages.
Activity and engagement
Matching official accounts were not confirmed. Follower totals, posting frequency and engagement therefore remain unscored.
A same-name LinkedIn page
The page links to skywardhealth.com and describes advisory services. It was excluded from this audit of skywardhealth.org.